- August 30, 2016
- Posted by: AppsGenii
- Category: Blogs, Ideas, Innovation, Mobile, Technology, Trends
In today’s tech realm, technology is consistently changing the ways we interact and engage with one another. Every business, no matter how small or large, has to bear a cost of expense. But in case of being mobile, there is good news! Being mobile doesn’t mean that you should be a having a mobile friendly website. Infact, it means you should be connecting with your on the go customers and employees and helping them to reconnect with you by providing them with the right products and services; mobile apps, which they are looking for.
Most of the people often question about the capability of a Mobile APP without knowing the fact, that a Mobile APP can boost their business in a very fast and productive way. Mobile users are increasing day by day and in today’s time, it won’t be wrong to say that mobiles have become a necessity of life. And the most interesting part of mobiles is the Mobile APPS. Today there are millions of mobile apps related to everything and in terms of businesses, mobile apps are game changer. From customer relationship management to documenting expenses to facilitating payments, a Mobile APP is an ideal tool to boost your business. Here are some of the important ways in which a Mobile APP can boost your business.
Easy Reach to Your Customers
Reaching out to your customers is quite a big dilemma in today’s technological and competitive era of businesses. Customers are all over around the globe. Mobile Apps are the best option to reach out to your customers across the locations and countries without any hassle. With a mobile App, you can constantly be in touch with your customers on move. A mobile App presence of your business makes you readily available all the time at your audience finger tips.
Quick and Easy Ordering
Customers are always in hurry in placing orders. For their convenience, mobile apps allow customers to quickly place their orders with the help of their mobiles or tablets. Fast food restaurants are the perfect examples of this, which have been significantly benefited from mobile apps. Domino’s is an example of a pizza chain that has a great mobile app. Their customers can explore options and can easily place their orders directly from anywhere with their mobile devices. From big stores to small retail shops, companies gain profits by making their products and services convenient and accessible to their customers.
Improved Customer Service Experience
Customer Service is one of the key elements of a good business. Today’s customers are constantly on a move, but with a mobile app they can easily benefit from being able to access your business products and services anytime and anywhere they want. This is especially true if you don’t have a help line that’s available 24/7. Your mobile app can include a feature by using which your customers can contact you day or night without necessarily going to your website.
A FREE Marketing Tool
More than just an application, a mobile app can serve as a valuable and free marketing tool. How? It can be easily integrated with Facebook, Instagram, Twitter, LinkedIn, Pinterest and other social media sites. That means, with a single tap, customers can share their app with your network or their experiences with your company, which can offer free publicity of your business. Plus, by using push notification, you can quickly send upcoming sales, promotions, discounts or special events to your customers and prospects.
Gain more Customers
Today’s consumers are constantly on the move and are totally addicted to their mobile devices. Undoubtedly, they would like to appreciate a useful and a more engaging mobile app from your company. Often times, the websites can’t cut through the noise but a great mobile app catches their attention. So if your mobile app helps them save time or adds value, many of your customers will act as brand advocates and they would even refer you to their friends and family.
Boosts your Customer Engagement
A mobile app allows you to build relationships with your customers. It’s a totally different experience as compared to email and social media. With a mobile app, you can stand out in the mind of your customers. You can bypass email spamming and junk folders, and send mobile notifications directly to the app. A mobile app provides a new medium for you to connect with your customers, get valuable feedback, and can quickly respond to their needs. The mobile app enables your business to be available at all times, and offers on-the-go access.
Increases your Business and Mobile Traffic
Your company’s logo will always be available on your customers’ mobile screens. This is tremendously a very valuable real estate. It allows you to stay on your customers’ minds just one click or a tap away at any time. According to a recent marketing report, 61% of the people have a better opinion of a business or brand when it offers a good mobile experience. With the help of a mobile app, you can pave the way for increasing your business recognition and mobile traffic.
Unluckily, many business owners are yet to recognize the huge potential benefits of mobile app to boost their business in terms productivity, competitive edge, efficiency, and user experience. There’s a good chance for mobile apps to become the websites of this decade. If you don’t have a mobile app, you’ll fall behind the competition. And if you’ve a great mobile app, it can skyrocket your business. Having a mobile app is the best way to earn your customers’ loyalty and trust, so they come back again and again. The only real question left is why you haven’t started building a mobile app for your business? If you haven’t started yet, then the best time is now.
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